Commercial leadership team reviewing strategy
Fractional & interim leadership

Commercial leadership for the moments that matter most

Hiring gaps, turnarounds, exit plans, fund raising, acquisitions and new market expansion don't run on a normal commercial calendar. They need someone who's done it before, sitting inside the business, owning delivery.

Who this is for

I embed as your fractional or interim commercial leader, building the pipeline, the team, and the story simultaneously

What I do

Sales leadership development

Building and coaching the team you'll eventually hire full-time

Predictable, repeatable sales

Pipeline discipline, forecasting, CRM and process: the mechanics behind consistent, forecastable revenue

Performance turnaround

Resetting stalled or declining sales functions back to growth

New product & market launch

Alongside, not instead of, a stable BAU

Exit & funding readiness

Building the commercial growth story that stands up in due diligence and investor presentations

Post-M&A 100-day planning

Resetting the commercial model fast after acquisition or MBO, without losing revenue momentum

Value creation plan delivery

Owning commercial execution against a PE or investor value creation plan

M&A integration

Commercial workstream through due diligence, growth planning, and investor presentations

Proof, from embedded engagements

22% → 52%New business conversion improved within 5 months, plus £900k of new business personally secured (Helix International)

25% / 100%YoY revenue growth and international revenue growth as Interim CRO, ahead of a £31m trade sale (Phoenix HSC)

£2m / £650kGross pipeline and new business won within a 6-month launch (SCL Professional)

How it works
01

Diagnostic

I assess the commercial position against the moment: exit readiness, post-deal reset, value creation targets, or turnaround.

02

Embedded delivery

Days per week agreed, I run point on commercial delivery inside your business.

03

Through to outcome, or handover

Some engagements run through to exit or deal close with me embedded throughout; others transition once the strategy and team are in place. The shape follows what the business needs.

Ready to talk it through?

Start with a free consultation. No obligation, just a conversation about where you're headed.

robert@whitespace-growth.co.uk